Fascinating and provocative, Ariely’s The Truth About Dishonesty is an insightful and brilliantly researched take on cheating, deception and willpower. Internationally bestselling author Ariely pulls no punches when it comes to home truths.

Previous titles PREDICTABLY IRRATIONAL and THE UPSIDE OF IRRATIONALITY have becomes classics in their field, revealing unexpected and astonishing traits that run through modern humankind. Now acclaimed behavioural economist Dan Ariely delves deeper into the dark and murky recesses of contemporary psychology, daring to ask the big questions:

What makes us cheat? How and why do we rationalise deception of ourselves and other people, and make ourselves ‘wishfully blind’ to the blindingly obvious? What affects our infuriatingly intangible willpower and how can we ‘catch’ the cheating bug from other bad apples?

If you’ve ever wondered how a whole company can turn a blind eye to evident misdemeanours within their ranks, whether people are born dishonest and whether you can really be successful by being totally, brutally honest, then Dan has the answers, and many more.

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Why do smart people make irrational decisions every day? The answers will surprise you. Predictably Irrational is an intriguing, witty and utterly original look at why we all make illogical decisions.

Why can a 50p aspirin do what a 5p aspirin can't? If an item is "free" it must be a bargain, right? Why is everything relative, even when it shouldn't be? How do our expectations influence our actual opinions and decisions?

In this astounding book, behavioural economist Dan Ariely cuts to the heart of our strange behaviour, demonstrating how irrationality often supplants rational thought and that the reason for this is embedded in the very structure of our minds.

Predicatably Irrational brilliantly blends everyday experiences with a series of illuminating and often surprising experiments, that will change your understanding of human behaviour. And, by recognising these patterns, Ariely shows that we can make better decisions in business, in matters of collective welfare, and in our everyday lives from drinking coffee to losing weight, buying a car to choosing a romantic partner.

New York Times bestselling author, Dan Ariely, teams up with financial comedian and writer Jeff Kreisler, to delve into the truly irrational world of personal finance, blending humor and behavioral economics to help people understand the psychology behind their financial decisions and show them how they can make better ones. He entertains critical questions such as these:

• Why is paying for things painful?
• Why are we comfortable overpaying for something in the present just because we’ve overpaid for it in the past?
• Why is it easy to pay $4 for a soda on vacation, when we wouldn’t spend more than $1 on that same soda at our local grocery store?

We think of money as numbers, values, and amounts, but when it comes down to it, when we actually use our money, we engage our hearts more than our heads. Emotions play a powerful role in shaping our financial behavior, often making us our own worst enemies as we try to save, access value, and spend responsibly. In Dollars and Sense, bestselling author and behavioral economist Dan Ariely teams up with financial comedian and writer Jeff Kreisler to challenge many of our most basic assumptions about the precarious relationship between our brains and our money. In doing so, they undermine many of personal finance’s most sacred beliefs and explain how we can override some of our own instincts to make better financial choices.

Exploring a wide range of everyday topics—from the lure of pain-free spending with credit cards to the pitfalls of household budgeting to the seduction of holiday sales—Ariely and Kreisler demonstrate how our misplaced confidence in our spending habits frequently leads us astray, costing us more than we realize, whether it’s the real value of the time we spend driving forty-five minutes to save $10 or our inability to properly assess what the things we buy are actually worth.

The result not only reveals the rationale behind our most head-scratching financial choices but also offers clear guidance for navigating the treacherous financial landscape of the brain. Fascinating, engaging, funny, and essential, Dollars and Sense provides the practical tools we need to understand and improve our financial choices, save and spend smarter, and ultimately live better.

Dan Ariely, the New York Times bestselling author of Predictably Irrational, and illustrator Matt R. Trower present a playful graphic novel guide to better decision-making, based on the author’s groundbreaking research in behavioral economics, neuroscience, and psychology.

The internationally renowned author Dan Ariely is known for his incisive investigations into the messy business of decision-making. Now, in Amazing Decisions, his unique perspective—informed by behavioral economics, neuroscience, and psychology—comes alive in the graphic form. The illustrator Matt R. Trower’s playful and expressive artwork captures the lessons of Ariely’s groundbreaking research as they explore the essential question: How can we make better decisions?

Amazing Decisions follows the narrator, Adam, as he faces the daily barrage of choices and deliberations. He juggles two overlapping—and often contradictory—sets of norms: social norms and market norms. These norms inform our thinking in ways we often don’t notice, just as Adam is shadowed by the “market fairy” and the “social fairy,” each compelling him to act in certain ways. Good decision-making, Ariely argues, requires us to identify and evaluate the forces at play under different circumstances, leading to an optimal outcome. Amazing Decisions is a fascinating and entertaining guide to developing skills that will prove invaluable in personal and professional life.

Behavioral economist and New York Times bestselling author of Predictably Irrational Dan Ariely returns to offer a much-needed take on the irrational decisions that influence our dating lives, our workplace experiences, and our general behaviour, up close and personal.

In The Upside of Irrationality, behavioral economist Dan Ariely will explore the many ways in which our behaviour often leads us astray in terms of our romantic relationships, our experiences in the workplace, and our temptations to cheat. Blending everyday experience with groundbreaking research, Ariely explains how expectations, emotions, social norms and other invisible, seemingly illogical forces skew our reasoning abilities.

Among the topics Dan explores are:
• What we think will make us happy and what really makes us happy;
• How we learn to love the ones we are with;
• Why online dating doesn’t work, and how we can improve on it;
• Why learning more about people make us like them less;
• Why large bonuses can make CEOs less productive;
• How to really motivate people at work;
• Why bad directions can help us;
• How we fall in love with our ideas;
• How we are motivated by revenge; and
• What motivates us to cheat.

Drawing on the same experimental methods that made Predictably Irrational such a hit, Dan will emphasize the important role that irrationality plays in our day-to-day decisionmaking—not just in our financial marketplace, but in the most hidden aspects of our lives.

Three-time New York Times bestselling author Dan Ariely teams up with legendary The New Yorker cartoonist William Haefeli to present an expanded, illustrated collection of his immensely popularWall Street Journal advice column, “Ask Ariely”.

Behavioral economist Dan Ariely revolutionized the way we think about ourselves, our minds, and our actions in his books Predictably Irrational, The Upside of Irrationality, and The Honest Truth about Dishonesty. Ariely applies this scientific analysis of the human condition in his “Ask Ariely” Q & A column in the Wall Street Journal, in which he responds to readers who write in with personal conundrums ranging from the serious to the curious: 

• What can you do to stay calm when you’re playing the volatile stock market? 
• What’s the best way to get someone to stop smoking? 
• How can you maximize the return on your investment at an all-you-can-eat buffet? 
• Is it possible to put a price on the human soul? 
• Can you ever rationally justify spending thousands of dollars on a Rolex?

In Ask Ariely, a broad variety of economic, ethical, and emotional dilemmas are explored and addressed through text and images. Using their trademark insight and wit, Ariely and Haefeli help us reflect on how we can reason our way through external and internal challenges.  Readers will laugh, learn, and most importantly gain a new perspective on how to deal with the inevitable problems that plague our daily life.

Pourquoi payer est-il douloureux ? Pourquoi est-on prêt à payer encore plus cher aujourd’hui ce qu’on a déjà payé trop cher dans le passé ? Pourquoi, en vacances, paie-t-on volontiers 4€ une boisson qu’on refuserait d’acheter plus de 1€ chez l’épicier du coin en temps normal ?

L’argent, se dit-on, ce sont des chiffres, des valeurs, des montants. Mais en fin de compte, au moment de le dépenser, nous engageons notre cœur plus que notre cerveau. Nos émotions influencent fortement nos comportements financiers, et nous font souvent commettre les pires erreurs quand nous cherchons à économiser, faire des affaires ou dépenser raisonnablement.

Dans cet ouvrage, Dan Ariely et Jeff Kreisler renversent nos postulats les plus élémentaires sur le lien fragile entre notre cerveau et notre argent, ébranlant au passage beaucoup de nos idées reçues et expliquent comment surmonter nos propres instincts pour prendre de meilleures décisions financières. Alliant études de cas, anecdotes et conseils concrets, ils dissipent les peurs et les désirs inconscients qui régissent nos pires instincts financiers et nous donnent les clés pour mieux gérer notre argent.

Dan Ariely est l'auteur de trois ouvrages best-seller, C’est (vraiment ?) moi qui décide (Flammarion, + de 8000 ex. vendus), The Upside of Irrationality, et The (Honest) Trust About Dishonesty.
Il est titulaire de la chaire James B. Duke de psychologie et d'économie comportementale à l'Université Duke et fondateur du Center for Advanced Hindsight. Ses travaux sont présentés dans le New York Times, le Wall Street Journal, le Washington Post, le Boston Globe et d’autres.
Il vit en Caroline du Nord.

Après des études de droit à Princeton, Jeff Kreisler est devenu comédien, auteur, conférencier, consultant à la télévision, rédacteur de discours et promoteur de l'économie comportementale. « Jouissif » assure le New York Times, tandis que Rachel Maddow (MSNBC) promet que « vous en rirez encore en arrivant à la banque », et que ses enfants le voient encore comme quelqu’un de « sympa ». Ses domaines de prédilection sont l'argent, la politique et les autres rencontres humaines. Son premier livre était une satire, Get Rich Cheating (« devenez riche en trichant »).
Son site : http://jeffkreisler.com

"Envolvente e divertido, repleto de histórias e conselhos práticos, esse livro desmistifica um tema difícil e ensina muito. " – Publishers Weekly

"Se você quer tomar decisões financeiras mais inteligentes, leia este livro. Os autores apresentam a economia comportamental e a tornam acessível para qualquer um."  – The Washington Post

Nesse livro, o consagrado psicólogo Dan Ariely uniu forças com o comediante Jeff Kreisler para revelar como as emoções dominam nossa maneira de lidar com o dinheiro e para derrubar as mais consagradas – e equivocadas – premissas das finanças pessoais. 

 Ao explorar diversas questões do dia a dia – dos gastos com o cartão de crédito às armadilhas do orçamento doméstico –, eles mostram como driblar nossos instintos para não cair nas tentações, para economizar, fazer escolhas melhores e gastar com inteligência.

Intercalando lições de ordem prática com conselhos bem-humorados, Ariely e Kreisler lançam luz sobre os medos e os desejos inconscientes que costumam estar por trás de nossos hábitos muitas vezes desastrados de consumo.

Fascinante e divertido, esse livro oferece as ferramentas para você transformar o dinheiro em um poderoso aliado para uma vida mais próspera, tranquila e prazerosa.

Combinando un gran sentido del humor y profundos conocimientos de economía conductual, Dan Ariely se adentra en el mundo absolutamente ilógico de las finanzas personales, las del día a día, para ayudar a entender por qué tomamos algunas decisiones, muchas de ellas equivocadas.
En Las trampas del dinero, Ariely y Kreisler (un experto financiero y gran divulgador) analizan una amplia gama de ejemplos cotidianos (por qué duele menos pagar con tarjeta, las trampas que nos hacemos a nosotros mismos en el presupuesto familiar, las tentadoras ofertas a las que sucumbimos en vacaciones…) para demostrar cómo nuestras ideas sobre la gestión del dinero a menudo están equivocadas y nos convierten en nuestros peores enemigos.
Fascinante, divertido e imprescindible, sin duda este libro es una gran inversión para todo aquel que quiera entender mejor las trampas en las que caemos a la hora de gestionar nuestro dinero para poder ahorrar, gastar de una forma más inteligente y, en definitiva, vivir mejor.